Salon focuses on the ‘back
Sometimes less is more, and Dry living room, a Yorba Linda salon that focuses on hairdressing, this motto has proven to be a great business model.
The salon has been in operation since 2001. Laura Ballinger and her business partner Liz Crupi, who previously worked as on-call makeup artists for Dry Lounge, took over in January.
The biggest change they’ve implemented is the addition of a makeup counter. Instead of carrying makeup supplies in crates and setting up a temporary station, the salon has an entire front section dedicated to makeup.
The salon focuses on styling, it doesn’t offer cuts or colors. Ballinger said there were customers who visited salons specifically for breakouts or updates on special occasions or on a daily basis.
âThey feel more confident to do what they need to do there,â Ballinger said. âWhether it’s a mom or board chair, these women juggle so much that their hair is one less thing to worry about. “
Ballinger also said that because the salon focuses on style, customers can get in and out more quickly.
On a typical Saturday, around 35 to 45 customers walk in. During the ball season, the lounge accommodates up to 100 people.
A ribbon cutting celebrating the new owner will take place from 5:30 p.m. to 7 p.m. on July 20 at 18172 Imperial Highway, Yorba Linda. Refreshments will be served and the show plans to have a new logo and branding ready in time for the event.
For further information: drylounge.net or 714-499-9739.
Lizards, spiders and snakes! Oh my!
Chinsu Kim started collecting reptiles at the age of 8. He would bring home sidewalk lizards or little stream tadpoles and watch them grow into mature animals.
Once a job opportunity with Exotic animals La Habra arose, he decided to take it. He worked at the store, which opened in 1986, throughout high school.
When the owners decided to retire in 2008, they offered Kim to take over.
Since then he has been working to bring in domestic farm animals, which come from hobbyists all over the country, as well as some imports. He said he wanted to bring in more animals from domestic sources, so he does not support importers who could take the animals from the wild. This will help, he said, he hopes, to maintain rare species in their natural habitats.
Popular animals include bearded dragons, veiled chameleons, leopard geckos, and python snakes. Among the more unique animals the store offers is a rare breed of ornamental sapphire tarantulas.
Kim also wants to expand her breeding shop.
âWatching them hatch from their eggs is gratifying,â Kim said. “It shows you all the hard work you’ve done and all the work they’ve done.”
La Habra Exotic Pets is at 1919 W. La Habra Blvd. Information: 562-697-7110.
The Orange North County Chamber of Commerce will be hosting a marketing workshop this week.
âHow to Market Your Small Business for Bigger Sales on a Shoe Cords Budgetâ will take place Saturday from 10 a.m. to 2 p.m. at Pro Desk Space, 112 E. Amerige Ave., Fullerton.
Cal State Fullerton Business Administration and Marketing Professor Joe Hines will speak about leads, emotion-based connections and social media content. Pre-registration is $ 199 and the day of the day is $ 249: nocchamber.com/events.
Send business tips and news in northern Orange County to [email protected]
Contact the author: [email protected] 714-796-7831